Chula Vista Dutch Bros Coffee is opening tomorrow at 5 AM

Get ready, Chula Vista! The long wait is over. Chula Vista Dutch Bros is officially opening its doors (or, more accurately, its drive-thru) in Chula Vista tomorrow at 5 a.m., and if history tells us anything, expect some long lines. Since first announcing this location back in October 2024, I’ve heard from plenty of you eagerly awaiting this moment. And while I meant to visit another Dutch Bros location to see what all the hype was about, I never got around to it—so now I have no excuse!
Chula Vista Dutch Bros Opening Friday, March 14th
This marks Dutch Bros’ sixth location in San Diego County, but it’s the first to reach South Bay. The new drive-thru spot, nestled between Oxford and Palomar Streets, adds to the company’s already massive footprint, bringing it to over 1,000 locations nationwide.
For those hoping Dutch Bros expands even more in the area, there’s a small (and I mean small) rumor about a future Eastlake location. Nothing has been confirmed yet, but I’ll keep my ear to the ground.
What’s on the Menu?
If you’re new to Dutch Bros, here’s what you can expect: a lineup of specialty coffee drinks, nitrogen-infused cold brews, teas, lemonades, sodas, and their signature Dutch Bros Rebel energy drinks. Fan-favorite coffees include the Golden Eagle, the Caramelizer, the Annihilator, and the Cocomo. Whether you’re a coffee purist or someone who likes their drinks a little on the wild side, there’s something for everyone. You can visit their website to see more about the menu.
Location & Hours
Now, they say this is in Downtown Chula Vista, but let’s be real—I’d argue downtown is more between H Street and E Street. If they were setting up near J Street, maybe we’d be talking. But for accuracy’s sake, here’s where you’ll find them:
📍 1259 Third Ave., Chula Vista, CA 91911
⏰ Hours:
Sunday-Thursday: 5 a.m. – 10 p.m.
Friday-Saturday: 5 a.m. – 11 p.m.
They did build this one pretty fast. Here is a video of the lot when they first broke ground back in 2024. They were supposed to open in February but had to push it due to a water issue.
Are You Checking It Out?
Are you jumping in line on opening day, or are you waiting for the hype to settle? I might give it a little time before making my first visit. If you do go, let us know in the comments how it went!
A Little Dutch Bros History
For those unfamiliar with Dutch Bros, here’s a quick rundown. The brand started in 1992 in Grants Pass, Oregon, thanks to two brothers, Dane and Travis Boersma, who went from running a single coffee cart to building a national sensation. Dutch Bros is all about speed, service, and community vibes. Beyond the drinks, they’re known for their charitable work, supporting causes like ALS research and youth programs through campaigns like Drink One for Dane and Buck for Kids.
Dutch Bros isn’t just about coffee—it’s about community. And now, Chula Vista gets to be part of it. So, will you be in line at 5 a.m., or are you holding off for now? Either way, Dutch Bros has arrived, and it’s here to stay.